Tuesday, 29 June 2010

Idea for Cadbury Creme Egg 'n' Spoon App

Apps will be the way forward to connect consumer with the brand, and add engagement.

Just a quick idea for an App for Cadbury. It's based on an egg 'n' spoon race. You can play it with the kids. Set up experiencial stunts in shopping centres. Invite shoppers to download the App and take part on a designated course to win xxx.