Power to the Dedicated
Round 2 of the Vodafone OneNet Business campaign. The target audience was small businesses. There is no better marketing tool than recommendation.
We sourced 2 companies and found out what was the benefit of using OneNet. We broke the rules and swapped around the payoff line to lead the messaging. This had a more emotive and positive effect with the take out.
recommended print ad
Fully integrated campaign ATL, OOH, press and digital